Why to Include a 3D Tour of Your Aspen Home Online

Do you plan to put your Aspen real estate on the market this year? You couldn’t choose a better time as the market in Aspen and surrounding areas are experiencing a strong seller’s market. Though there are more interested buyers of homes for sale in Aspen than there are listings, you still need to put your best foot forward when it comes to marketing your home. One of the best ways to ensure your home attracts the right buyers is to include a 3D virtual tour of it on your Aspen real estate agent’s website and incorporate it into your marketing strategies. Here’s why a 3D tour will help your home stand out from other homes on the market.

Prospective buyers will get a complete visual of your property from the comfort of their home

Since the pandemic hit, more and more people have been turning to online options to conduct their daily business. Though real estate showings and open houses are getting back to being in full swing, there are still plenty of potential buyers who prefer to find and explore homes for sale in Aspen from the comfort of their living rooms. A prospective buyer can get an idea of what your home looks like through listing photos, but they cannot get a complete picture of your property without taking a tour. It’s much easier for them to take the next step and explore your home online through a virtual tour than it is to reach out to your Aspen real estate agent, schedule a showing, and drive to your property.

Buyers can see the exterior and interior of your Aspen home for sale with an online 3D tour

They save you and your Aspen real estate agent time

The average home showing takes around 20 minutes, and any Aspen real estate agent will tell you that most of those they show houses to are not the ideal buyers. Instead of wasting valuable time and energy prepping your home for potential buyers, coordinating available times with your agent, and making yourself scarce while others look at your house, you can instead direct prospective buyers to your 3D tour. Other than the time it takes to film and put together the tour, there is no time commitment on your or your realtor’s part to show your home virtually.

You can better appeal to out-of-town buyers

A large percentage of those who want to buy Aspen real estate don’t live nearby. To view your property in person, they will either have to make a long drive or take a plane trip. This can discourage a majority of those who would otherwise be ideal buyers of your house. When you have a 3D tour of your home online, out-of-town buyers can get the same experience they would when seeing your house in person. They can then make a better-informed decision to schedule a trip to see your house or submit an offer based on the virtual tour.

You will have better-qualified prospects

Many of those who schedule showings of homes for sale in Aspen are either not able financially to buy the property or to quickly decide the house is not for them during the showing. When you have a 3D virtual tour of your home online, a large percentage of those who are not your ideal buyer will be eliminated after they take the tour. This means that those who schedule in-person showings will be well-qualified prospects.

You can focus on your home’s best features

It’s difficult to direct interested buyers to the most desirable features of your home when your Aspen real estate agent does an in-person showing. When you create a 3D virtual tour, you can spend extra time showing those special and unique parts of your home, such as the newly renovated deck, spa-quality master bathroom, or outdoor fireplace.

A 3D Aspen home tour can give potential home buyers an idea of what the home offers, like close proximity to skiing

Tips on creating an effective 3D virtual tour

To ensure the 3D virtual tour of your Aspen real estate is effective, consider the following tips:

◾ Know what your ideal buyer wants to see. Getting to know who your ideal buyer is and what they want out of homes for sale in Aspen will help you focus on relevant parts of your property that match your buyers’ needs.

◾ Avoid distractions. You don’t have to show every detail of your home on your virtual tour, as this can be distracting or even be detrimental to your home’s overall value in the eyes of the viewer. Ugly storage spaces, pet-related items, and personal items will detract from your home’s appeal.

◾ Stage it before filming the tour. To ensure your home shines in the tour, have a professional stager come in and remove or reposition decor and furnishings, and stage each room so that it has a designated purpose.

◾ Make it easy to navigate. It should be a cinch for your viewers to go through your virtual tour and find the areas of your home they most want to see. If your tour is difficult to navigate, your potential buyers may give up and move on to other homes for sale in Aspen.

◾ Tell viewers how to use it. Even if your video tour is intuitive and easy to navigate, some will still require some assistance viewing it. Have your realtor film a brief explainer video to pair with the tour so that all those who try to view it will know how it works.

◾ Work with a professional. Unless you have experience creating online virtual tours, leave the task to a pro. Talk with your Aspen real estate agent about having a tour created and see if they have connections to professionals in the industry.

Having a 3D virtual tour of your Aspen real estate will help you attract buyers from all over the world and save you and your realtor valuable time and effort. Ready to take the next step and add your property to other homes for sale in Aspen? Reach out to an experienced agent on the Saslove & Warwick team for guidance.



About the Authors

Joshua Saslove

Joshua Saslove is the undisputed luxury real estate leader in Aspen, Colorado. Saslove routinely outperforms all other brokers in one of America's most exclusive, and most competitive, real estate markets when it comes to Aspen real estate. With over 40 years of experience and an unwavering commitment to the perfection of client service, he has sold an estimated $3+ billion in real estate while accumulating a client list of some of the world's most influential individuals.

Joshua Saslove has been featured on the cover of New York Times for his representation of the Prince Bandar $135 million estate. During 2009, the worst economic year in decades, Saslove made headlines for seller representation of the largest residential home sale in the United States for that year, a $43 million Aspen estate.

A Detroit native, Joshua is a proud Harley guy who enjoys cross-country skiing and spending time with family.

Riley Warwick

Riley Warwick is co-founder of the Aspen-based brokerage team, Saslove & Warwick, at Douglas Elliman Real Estate, with his partner Joshua Saslove. Saslove & Warwick approaches Aspen’s real estate landscape with an auspicious blend of experience, deep community ties, and forward thinking. Together, The Saslove & Warwick Team has over 60 years of experience and $4+ billion in closed sales.

Riley’s uncanny ability to find off-market opportunities for his clients is one trait that sets him apart. Recent examples include his record-setting sale of 421 Willoughby Way for $72.5M, 132 Placer Lane for $55M, representing buyer and seller, and numerous other off-market sales. 

Crediting his success as an Aspen real estate agent to a relentless work ethic, responsiveness, and deep market knowledge, Riley also adheres to the primary principles of discretion, honesty and continual improvement. Ultimately, Riley judges his success by the number of clients who would recommend him to their friends and family.

His success thus far has not gone unrecognized. The Saslove & Warwick Team maintains standing as the #1 Colorado Team by sales volume for 2022, 2021, 2020 and 2019. Riley was ranked #1 Douglas Elliman Colorado Agent in 2021, 2020 and 2019 for gross sales volume, #2 Douglas Elliman Colorado Agent in 2019 for GCI, voted the #2 Aspen Times Realtor of The Year in 2017, and received the Team Player Award from Douglas Elliman in 2018. 

A graduate of Purdue University and an Indiana native, Riley has been a downtown Aspen resident for the past eight years. When not working on real estate, Riley is an avid reader and cyclist. His other interests include art, architecture, design, vintage watches, and cars.


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